Market Gallery Pub, at which around 20 different beers were served, for one night only, in a gallery space. On the evening, there was one moment where we just looked at each other and said “This is bloody brilliant. Let's do it again next year!”
So a few of the people involved got together and started thinking what could be done to build on the success of the Project, and the idea of Glasgow Beer Week was born. The Beer Week format is well established in the US and it had the advantage, from our point of view, that it takes a lot less investment than putting on a beer festival does!
The response from brewers and people in the food and drink trade has been superb, and Beer Week will be taking place at the end of May. It's not just about drinking beer in pubs; there will be meet-the-brewer events, beery cooking and homebrewing events, as well as tastings and hopefully the odd specially brewed beer.
Drawing on the experience of using the #glasgowbeer hashtag on Twitter to share gen about which beer is on where, we're also supplying a feed built up of beer-related tweets and Untappd checkins to show what people are drinking around the city. For a bit of fun, the checkins are plotted on a map.
It should be a fun week. It's not on the scale of Philly or San Diego, but we do what we can. Glasgow could, and should, be a more important beer city than it currently is, and Glasgow Beer Week is a small step in that direction.