Tuesday, 18 August 2009
Naff glass #2: the weird shaped branded pint
Just look at this. Isn't it awful? The shape is all wrong and it looks more unstable than it actually is.
Also, I can't stand pint glasses with logos on them in the first place.
Discreetly branded glassware is fine in Germany and Belgium where most bars sell the same two or three draught beers all the time. Although to be honest I'm not keen on the Belgian way of forcing cafe owners to stock a dozen different kinds of glassware, one for each beer, either.
But it doesn't work at all in Britain where pubs are big, have constantly rotating guest beers and you need lots of glasses. Or rather, it works for the megabrands and against the little microbrewers.
Another reason I hate logo glasses is that so many bar staff don't seem to understand that the branded glass is there to serve that brand of beer in, and no other. I don't know if the correct branded glass really does enhance the drinking experience, but I do know that the wrong one — for example a pint of Deuchars in a Guinness glass — ruins it.
Not to mention: have you seen the state of these things when they get old? It's just as well they all get nicked before they start looking too tatty.